Regal
Textiles Ltd
66
Rajah Street Calcutta, India
Telephone
37646 Fax 28764
Hamra
Trading SARL 4
Dear Sirs,
We understand from our trade contacts that your
company has reestablished itself in Beirut and is once again trading
successfully in your region.
We would like to extend our congratulations and offer
our very best wishes for your continued success.
Before the war in Lebanon, our companies were
involved in a large volume of trade in our textiles We see from our records
that you were among our best ten customers.
We very much hope that we can resume our mutually
beneficial relationship now that peace has returned to Lebanon.
Since we last traded, our lines have changed beyond
recognition. While they reflect current European taste in fabrics, some of
our designs are specifically targeted at the Middle Eastern market.
As an initial step, I enclose our illustrated
catalogue for your perusal Should you wish to receive samples for closer
inspection, we will be very happy to forward them.
We look forward to hearing from you soon.
Yours faithfully,
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Useful phrases
Line 1
We understand from our
trade contacts that
Line 8
We hope that we can
resume our mutually beneficial relationship now that
Line 10
Since we last traded,
our lines have changed beyond recognition.
Line 13
Should you wish to
receive samples for closer inspection; we will be very happy to forward them.
Notes
Para. 1
State your reason for
writing.
Para. 2
Offer your good
wishes.
Para. 3
Identify your former
business relationship.
Para. 4
Make your proposal.
Para. 5
Describe your product
lines.
Para. 6
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Comments
This
is a friendly approach to an old customer, suggesting a resumption of a
business relationship. All the necessary information is included in this
first stage of the negotiations.
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Alternative Phrases
Line 1 We have learned from . .
Line 3 Congratulations and our best wishes
for
Line 5 we traded extensively in .
Line 8 We would very much like to resume
Line 10 they correspond with our designs
Line 11 our designs are especially suitable
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