Requesting an appointment

Binton Stores plc 6 Regent Street London UK Dear Sirs, Would you be interested in stocking a radical new departure in laptop computers? I would very much like to brief you on this great innovation. Could we make an appointment? The machine is the same size as most laptops but comes with some totally new features. In addition, the retail price will undercut its nearest competitor by at least 20%. I shall be in the UK from 1 September to 20 October. If you would like to know more, just fax or telex me. Yours faithfully.		Useful phrases Line 1 Would you be interested in stocking . . . ? Line 2 . . . this great innovation . . Line 4 . . . some totally new features . . . Line 5 The retail price will undercut its nearest competitor by at least. . . Line 7 If you would like to know more, just fax or telex me. Notes Para. 1 Give the subject of your letter and make your request. Para. 2 Tell the prospect about the product. Para. 3 Give the dates when you would like the appointment.
Comments The letter is businesslike and to the point. It is intended to interest the recipient the prospect in the product and obtain an appointment.	Alternative phrases Line 1 Are you interested in . . . Line 2 ... tell you about. . . Line 5 ... retail price will be 20% lower than that of its competitors.