Selling more to a steady customer

Dunn Mail Order Inc. 2 Riverside Drive Chicago Illinois USA Dear Sirs, I enclose an illustrated supplement to our catalogue. It covers the latest designs which are now available from stock. We are most gratified that you have, for several years, included a selection of our products in your mail-order catalogues. The resulting sales have been very steady. We believe that you will find our new designs mo.st attractive. They should get a very good reception in your market. Once you have had time to study the supplement, please let us know if you would like to take the matter further. We would be very happy to send samples to you for closer inspection. For your information, we are planning a range of classical English dinner services which should do well in the North American market. We will keep you informed on our progress and look forward to hearing from you. Yours faithfully,		Useful phrases Line 6 We believe that you will find our new designs most attractive. Line 8 Please let us know if you would like to take the matter further. Line 11 For your information …. Line 13 We will keep you informed on our progress… Notes Para. 1 Refer to the enclosures. Para. 2 Thank the company for their business. Para. 3 Refer to the new products. Para. 4 Offer further service. Para. 5 Describe future developments.
Comments The vendor already sells to the recipient of the letter. He is now supporting the existing sales and trying to encourage an expansion in business. The letter's main purpose is to maintain the recipient's interest in the vendor's products and keep him informed of developments.	Alternative Phrases Line 1 Please find enclosed . . . Line 3 We are very pleased . . . Line 4 The sales that have resulted Line 6 We think that. Line 6 There should be a good market for them in your country. Line 8 When you have looked at. . . Line 12 . . . which should sell well ...